Bluetooth technology has been available for some years but is still not sufficiently mature to allow a one-size-fits-all approach to connectivity. Lack of connectivity or reduced device interoperability is a major cause of frustration to users.
Automotive customers are routinely demanding – generally more so than electronics consumers. Dissatisfaction with mobile phone connectivity, in particular, will undoubtedly result in increased customer service and support costs for the car manufacturer, but can also lead to difficulties in complying with legislation on the use of mobile technology while driving.
Initially our focus was the prestige car market where lack of handset connectivity with the manufacturer’s in-car systems was seen as a major disincentive to prospective owners. Clients such as Aston Martin and Bentley were quick to appreciate the benefits provided by Nextgen.
Since then, as Bluetooth connectivity has become a mass market requirement, driven in part by legislation controlling the use of handsets while driving. As a result, our services are now widely used among leading, volume car manufacturers including.......